Success Story: Greg
“Working with AKITA literally took out all the headache and stress of doing it myself or even just trying to do it myself. We can’t do it all ourselves, we need experts in other areas to help. I suggest the same for everyone”
The Situation
Greg paid someone to quickly throw up a website because he needed something tangible to direct people to read about his services, but he wasn’t particularly fond of the branding, the design or lay out.
In his words:
“It was just okay…it wasn’t optimized to help people through the process from start to end of reaching out to become a client. Too much text, hard to read. I needed help to streamline into a compact, perfect site.”
We took a look at his website and knew exactly what he needed help with.
The Action
- Set a theme for his digital asset by establishing a logo, color palette and appropriate typography
- Redesigned layout, consolidated pages and built missing pages from scratch to form a solid website
- Guided video content creation and repurposed old text into more succinct and conversion-ready copy
- Fixed technical issues leftover from previous web builder, including server cache issues, email opt-in re-configuration and unnecessary WP back-end bloating.
The Outcome
- New logo that he’s proud of, resonates with and accurately represents his brand
- Branding visual identity guide that his team can refer to for future projects
- Redesign of the website that looks wicked cool with a Mayan pyramid theme that is both desktop and mobile optimized
- Digital asset that enforce know, like, trust factors, and invite website visitors take the desired action
- With a solid foundation, Greg is now ready to build an evergreen funnel, an automated system, that will attract and help clients on their healing journey.
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